Pemberton road cyclists want you to know that Pemberton is on the map. Since IRONMAN Canada came to town in 2013 and the Slow Food Cycle Sunday started back in 2005, people have begun to make the extra 20-minute trek from Whistler to Pemberton, either as individual riders or as groups. Whistler is still a more popular destination for the road cyclist; you’ll definitely see more cyclists on the road there, and there are more stores that cater to the cyclist. Still, we’re on the map.
What makes Pemberton a special place for road cycling is that it is a hub of sorts: Whereas Whistler can be a great place to train, you are limited to going up and down the valley. In Pemberton, you can head out in any direction for a solid ride.